Showing posts with label Tech tools. Show all posts
Showing posts with label Tech tools. Show all posts

Wednesday, March 30, 2011

Top Five Tech Tools You're Probably Using - but could use BETTER: part three

PC Security

If you're like most people, keeping your computer secure is a task similar to dieting - it's something you've heard a lot about, everyone you know has an opinion, yet no matter where you are with it, you suspect that you're still not doing the best you can.

We can lock our computers down so tight that nothing gets done without a half dozen pop-up windows asking "Are you sure?" after every mouse click. Or, we throw caution to the window and shut all that "annoying" security stuff off, which makes it much easier to get work done -- until the next virus or trojan hijacks our machine, and we're offline for days (or weeks) trying to clean up the mess and make up for the lost time.

Real-world PC security falls somewhere comfortably between "front door wide open" and "Def-con 1". The problem is, most articles on computer security discuss theory, not fact. Rotating "strong" passwords sounds good on paper, but in the real world it means you'll create a password so complex you'll have to write it down to remember it (which is like putting the front door key under the doormat), only to have to change it several times a year.

What you actually need to do is assess the level of security required for the asset being secured. You need a stronger password for your GMail or Yahoo! Mail account than your personal workstation, because your web-based email account is exposed to the world, while your personal computer is only vulnerable to those who have physical access to it. Until you connect to the Internet, or install software from an untrustworthy source.

Which brings us to the "real world PC security short list". Three things you must do, or be prepared to do, to have reasonable security as you surf the web and expose your computer to the risks - and benefits - of the global Internet:
  1. Use hard-to-guess passwords for all important assets
  2. Use a software firewall at all times
  3. Use ONE anti-virus program, and update it regularly
Passwords

The best way to protect your computer, email accounts, online banking and such is to make a "hard-to-guess" password. Given enough time, opportunity & resources, *all* passwords are crackable, so don't go crazy trying to create a password that would require a supercomputer to defeat -- you're not securing the president's nuclear launch codes. You just need to keep the script kiddies and automated password cracking programs out.

A simple method of creating passwords both hard to guess and easy (for you) to remember without writing them down is to combine two words & use a substitution method. For example: start with "crack" and "this". Join them with an asterisk, so you now gave "crack*this". Next, swap an "@" for the "a", "#" for the "h" and an exclamation mark for the "i".

Your password is now "cr@ck*t#!s". No brute force dictionary hack is going to crack this: it would literally take going through every combination of ten character combinations until the one you created was randomly stumbled upon. Yet, you should be able to remember it (relatively) easily, since you know what you started with, & what you combined & substituted to get the end results.

Software firewall/Anti-virus program

I'm going to save time (and column space) here, and just make a recommendation: download and install Microsoft Security Essentials. It's good, it's free, and since this post is about PC security, it secures every version of Windows from XP to Windows 7 (if you're using anything earlier than XP -- c'mon now... really?)

Microsoft Security Essentials
Microsoft Security Essentials (Photo credit: Wikipedia)
Now the readers of this blog, and this series, may be surprised that I don't provide a short list of options here. There are other free anti-virus and firewall programs that are about as good as MSE, and you may be using them. If so, please continue. But the focus of this post is security as a business process, not as a technical consideration.

For those of you who aren't using anything, and thus are unfamiliar with activating and configuring a software firewall, MSE's advantage is that it provides a best-of-breed antivirus program AND automatically activates and configures the built-in Windows firewall, saving you the headache of closing the firewall too tight, and helps you avoid the risk of finally shutting it off because the frustration of calibrating it becomes too great a disruption of your workflow.

When all else fails

Even when you do all of the above, your computer may still become infected. PC security is an arms race, and a constant compromise between locking your computer down until it becomes unusable, and leaving that one thing open that lets the badguys in.

Before that happens, do yourself two favors. First, download and install Malwarebytes Anti-malware. Install it and upgrade its definitions. Make a habit of upgrading the definitions every other week, just as a force of habit. Why? Because if your computer ever does become infected, this most likely may be  the only program that will clean up the infection -- but the security definitions MUST BE UPDATED to deal with the newest infections, which pop up faster than bad pop songs on iTunes.

The second favor is to bookmark these free, online anti-virus scanners in your browser of choice:

If you are running MSE (or another anti-virus/firewall combination) and your computer becomes infected anyway, it will most likely be a trojan - software that masquerades as something harmless and buries itself into the operating system itself. Definite signs of a trojan infection are that your antivirus program stops working, and your browser is blocked from connecting to the Internet. That's why you need Malwarebytes already installed and updated - you'll need to run it to kill the trojan, and restore funtionality.

After an actual infection, I like to be double, triple sure that all traces of scum-ware have been removed. That's where the above websites come into play: they are the best online antivirus scanners available. They're all free, and are online services offered by the best anti-virus companies in the business. I recommend that you run more than one of them to ensure a clean machine - the truly paranoid among you can run them all.

In closing, remember that security is a process, not a program. It's how you do what you do that keeps you secure. For further details on this subject, check out my FREE eBook, "4 Things You MUST Know About Computer Security", available to read online or download to your hard drive.

And don't forget to scan it after you download it -- trust noone.

Related articles
Enhanced by Zemanta

Tuesday, March 29, 2011

Top Five Tech Tools You're Probably Using - but could use BETTER: part two

Email

INBOX. Reply All. Attach file. Blind CC. When most of us think of email, what comes to mind is how it works. "Is my INBOX full?"  "I can't open that attachment"  "I hope I did(n't) hit 'reply all'...!"

Rarely do we consider email, a tool as commonplace now as the telephone and postal mail, to be much of a business asset. Everyone has it now, so it's no longer a big deal, and it's pretty much taken for granted these days. But this simple tool, properly exploited, can be leveraged in several ways as a most powerful, cost-effect strategic asset.

Here are a few tips on how you can use email to work more effectively and efficiently, as you grow Your Small Business:
  • Free Outlook substitute
  • "Freemail" accounts as SPAM catchers
  • Apply email filters to avoid "INBOX" overload
  • Consolidate multiple email accounts
Free Outlook substitute

Mac users have Mail, and those on the Linux platform have Evolution, but on the Windows platform, most folks think they have no alternative but to buy Microsoft Outlook. As recently as five years ago, free Windows-based alternatives were either unavailable or inadequate, but much has changed.

Thunderbird by Mozilla -  the folks who brought you the Firefox web browser - makes a fine substitute for Outlook: in fact, there are many who find it to be a superior choice. Like Firefox, it can be extended and modified by a multitude of addons, that allow you to schedule email for later delivery, extract attached files and photos with a single click, and translate words and phrases  just for starters.

"Freemail" SPAM catchers

No longer regarded as amateurish, many of us have a free email account, often as our primary account. GMail and Yahoo! Mail accounts provide huge INBOXes (Yahoo!'s are unlimited). Since you can create as many "freemail" accounts as you choose, I like to use them as SPAM catchers.

Sometimes you need a valid email address to register at a website to download a useful document, or free software. A link is sent to your email account which must be clicked to complete the transaction. You know they want the email address so they can bombard you with sales offers and other unwanted information. Or, they sell you address to other marketers, who will flood your INBOX with endless SPAM.

So... create throwaway freemail accounts specifically for that purpose. Use them only for registering at these types of websites; check them for the necessary links, and ignore them otherwise. Both GMail and Yahoo! Mail have pretty good SPAM filters, and flush most SPAM after 30 days.

Apply Email Filters

Ok... that takes care of the unwanted email. But if you're like me, you receive a ton of email that you actually want, and may occasionally lose a particular message because it gets "lost in the INBOX overload".

Well, don't depend on the INBOX - that's just the default location. Filtering allows you to have your incoming email sorted automatically according to whatever rules you apply - who it's from, specific words in the "Subject:" line or the body of the email itself - to place the message in a folder (or apply a Label, in the case of GMail) of your choice. Each folder or label will display the number of unread messages they contain - make an effort to review the most critical messages, and this will provide a visual cue of newly received emails, and help you manage your INBOX overload.

Below are links to explaining how to create filters in the most popular email clients and freemail accounts:

Aggregate multiple email accounts

On smartphones like my iPhone, I currently access seven email accounts (not all of the email accounts I have - just the most essential active ones) at once. I have a master "All Inboxes" view, that shows me emails from every account as they arrive, collected in a single view. I can, of course, also view each account individually.

The way I work, my cell phone is my laptop, my laptop is my desktop, and my desktop is in storage. Most of you, I'm sure, spend most of your computer time on a laptop or desktop computer... but if you have more than one or two email accounts that you deal with during your work day, "one view to see them all" is an advantage you must experience. The moments you save not having to click out of one account and into another adds up to minutes a day, hours a week, days a year of time saved, that can be better spent doing something more productive.

Microsoft Outlook, by default, displays all your emails in a common INBOX, while also providing methods for you to separate them by email account - but this assumes you're using Outlook. For those of you who don't, can't or won't, there is a free alternative - Zimbra Desktop. Zimbra gives you the ability to manage all your email accounts - freemail and paid - with a single application. You can view them as separate accounts, but a distinct advantage is the "All Mailboxes" virtual folder.

This collects all the email from all your accounts into a single location - just like my iPhone does. Unlike my iPhone, it marks each email with the logo of the email account the message belongs to (see image above), helping you to visual distinguish your various mailboxes even though the messages are all grouped together.

Email, properly used, is an extremely economical strategic Small Business asset. Few tools combine its low cost, vast reach and minimum requirements - nothing more than a computer, Internet connection and web browser is really required. In addition, unlike the telephone, email automatically provides a record of your communication with co-workers, employees, clients and partners, as well as an inexpensive method of file sharing.

Commonplace and ubiquitous, few tools we use everyday are as versatile and powerful as email. Take another look at that overloaded INBOX, and take advantage of one of the most powerful tech tools at your command.

Related articles
Enhanced by Zemanta